Caxirola may be the new gold for brazilian politicians

Check the necklace and you will understand that caxirola is not about fun and football but money for the Brazilian politicians ! Dilma Rousseff is not only the president of Brazil but also a very successful and rich entrepreneur and it looks like the caxirolas may be a great new business venture! And Caxirola is the just the beginning ! If the success of the caxirola is confirmed then expect to see many more amazing products designed and endorsed by politicians with the next Olympic Games coming to Rio in 2016.

http://bleacherreport.com/articles/1624892-introducing-the-caxirola-the-2014-world-cups-answer-to-the-vuvuzela

But what’s particularly distasteful about the caxirola is where it has come from.

Although a FIFA spokesman stated the instrument would create “a unique Brazilian atmosphere” inside the stadiums (Time), there is nothing unique or, indeed, organic about the caxirola’s origin.

It is a creation of the Brazilian sports authorities—a fabrication; a money-maker designed to brand and to centralize the profits of a manufactured match atmosphere.